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Your Brand

Everything goes out as you

Clients should see your brand, and the copy should sound like you wrote it. Listing Launchpad keeps a brand kit and a brand voice on your account and applies them to every page and every draft.

Set up your brand free
Logo, colour and tagline on client pages, and the portfolio page, need Pro or Studio.

In short

The brand kit holds your logo, accent colour, tagline, email sign-off and headshot, and puts them on your listing pages, open house kiosk, pitch letters, client pages and feature sheets. The brand voice sets how AI copy sounds, and can be drafted from your own saved writing. On Pro and Studio, your portfolio page shows your current listings, recent sales and testimonials, with a contact form that creates leads.

One brand kit, everywhere

Upload your logo, set your accent colour, write a tagline of up to 120 characters and your email sign-off. Your headshot comes from your profile. They appear on public listing pages, the open house kiosk, pitch letters, your portfolio, client checklists, vendor order pages, the property vault and feature sheets, and the sign-off closes every AI-written listing email.

On a team, members inherit the leader's logo, colour, tagline and brokerage, and keep their own name and photo.

Copy that sounds like you

The brand voice sets three dials, formality, energy and detail, plus style notes and a sample of your writing that shapes the tone but never supplies facts. Build my voice from my copy reads up to eight of your recent saved pieces and drafts the profile for you to review. Save up to eight snippets, like a sign-off or a line about your team, and they are inserted word for word into emails and social posts.

A portfolio page that works for you

Claim a handle and your portfolio page goes live: your photo, name, brokerage and bio, your active and conditional listings, a gallery of recent sales without prices, and up to 50 testimonials you have approved. Buyers and sellers can reach you through the contact form, and each message becomes a lead. The page is indexable, with its own title, share card and structured data.

What it covers

  • ✓ Logo, accent colour, tagline, sign-off and headshot in one kit
  • ✓ Your brand on listing pages, kiosk, pitches and client pages
  • ✓ Brand voice dials, style notes and a writing sample
  • ✓ Build my voice from my copy, drafted from your saved writing
  • ✓ Snippets inserted word for word into emails and posts
  • ✓ A portfolio page with listings, recent sales and testimonials
  • ✓ Team members inherit the leader's brand

Frequently asked questions

Does my logo show on Starter?

No. Your logo, colour and tagline appear on client-facing pages on Pro and Studio. Your name and brokerage show on every plan.

Does the brand voice learn from every edit I make?

It is built from your writing when you ask: Build my voice from my copy reads your recent saved pieces and drafts the profile for you to review and adjust.

Can people contact me from my portfolio page?

Yes. The contact form sends you the message and creates a lead, which can go to your CRM.

Do team members share branding?

Yes. The team leader's brand kit and voice apply to every seat, with each agent's own name and photo.

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